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Privacy Policy

Privacy Policy

Data protection declaration This data protection declaration gives you an insight into the processing of your data at blucheez If you have any questions regarding this declaration on data processing or the processing of data by blucheez, you can contact us at hello@blucheez.com.bd. If you wish to assert your right to information or to be forgotten pursuant to Art. 15-22 of the GDPR, including the withdrawal of consent for marketing purposes, unsubscribing from the blucheez.com, etc., please contact us by email. For more information, see the sections What data protection rights do I have and Contacts. How to read this data processing declaration: We offer you various ways of reading this data processing declaration. In this section, first of all, find some basic information. We have then divided this data processing declaration into chapters according to the topics of interest to you. If you are already "experts", with this navigation menu you can directly consult the individual chapters. 

This declaration on data processing applies to offers and services: The type and methods of data processing carried out by Blucheez Fashion Store are similar for most of our offers. Therefore, this data processing declaration applies to all services and services we offer to our customers in Europe. What you learn with this data processing declaration: We have then divided this data processing declaration into chapters according to the topics of interest to you. If you are already "experts", with this navigation menu you can directly consult the individual chapters. This declaration on data processing applies to offers and services: The type and methods of data processing carried out by blucheez Fashion Store are similar for most of our offers. 

Therefore, this data processing declaration applies to all services and services we offer to our customers in Europe. What you learn with this data processing declaration: We have then divided this data processing declaration into chapters according to the topics of interest to you. If you are already "experts", with this navigation menu you can directly consult the individual chapters. This declaration on data processing applies to offers and services: The type and methods of data processing carried out by Blucheez Fashion Store are similar for most of our offers. Therefore, this data processing declaration applies to all services and services we offer to our customers in Europe. 

What you learn with this data processing declaration: This declaration on data processing applies to offers and services: The type and methods of data processing carried out by blucheez Fashion Store are similar for most of our offers. Therefore, this data processing declaration applies to all services and services we offer to our customers in Europe. 

What you learn with this data processing declaration: This declaration on data processing applies to offers and services: The type and methods of data processing carried out by blucheez Fashion Store are similar for most of our offers. Therefore, this data processing declaration applies to all services and services we offer to our customers in Europe. What you learn with this data processing declaration:

  • What data is stored by blucheez
  • What we do with this data and what it is needed for.
  • What data protection rights and what choices do you have.
  • What technologies and what data do we use to personalize and adapt our services and content we use to offer you a safe, simple, seamless and individual shopping experience.
  • What technologies and what data do we use for advertising, including tracking technologies.

1. What data are processed by blucheez?

blucheez offers various services which you can use in different ways. Depending on whether you contact us online, on the phone, in person or otherwise, different data comes into play from different sources. Much of the data we process is communicated to us by you while you use our services, for example when you contact us and register by indicating your name, email address or address. However, we also receive technical data about the devices and access that are automatically collected when interacting with our services. These may refer to the type of appliance you use. We collect further data on the basis of analyzes we carry out (for example in the context of market research or customer evaluation). We may also receive third party data about you,

2. For what purpose does blucheez use my data?

blucheez treats your data in compliance with all applicable data protection laws. By doing so, we are of course adhering to the principles of data protection law for the processing of personal data. Therefore, in principle, we only process your data for the purposes explained in this data processing declaration and declared at the time of their collection. These are at the forefront of the purchase process and the provision, personalization and development as well as the security of our service. In addition to this we use your data within the framework of the strict German and EU data protection laws but also for other purposes, such as product development, scientific research (in particular in the areas of machine learning,

3. Personalized services

The development and provision of customized features and services has top priority for us. Regardless of the place, time and type of device used, we offer you an individual shopping experience and an offer tailored to your individual interests. The processing of your data for the personalization of our services at blucheez is an integral part of the services.

4. Information on websites and apps

We use your data for the provision of blucheez websites and apps.In addition to the device and access data, which are formed during each use of these services, the type of data processed and the purpose of the processing depend in particular on how use the functions and services made available through our services. We also use the data that is formed during the use of our services to find out how our online offer is used. We use this information among other things in the context of shopping personalization, to improve our services as well as for personalized advertising.

5. Information on social media fan pages

blucheez owns social media profiles (the so-called "fan pages") on the social networks Facebook and Instagram. We regularly post and share content, offers and tips on our fan pages. Social network operators record your usage behavior through cookies and similar technologies with each interaction on our fan pages or on other Facebook or Instagram sites. Fan page operators can view general statistics on the interests and demographic characteristics (eg age, gender, region) of their visitors. When using social networks, the nature, scope and purpose of data processing are mainly determined by the operators of the relevant social networks.

6. Product recommendations via email and push service

In relation to our services we present information and offers from blucheez based on your interests. You will receive these individual product proposals even if you have not subscribed to a newsletter. For the selection of individual product offers, we mainly use your data from previous purchases and your data of interest from which we obtain profile and interest data on the basis of the interests and preferences communicated to us in compliance with the legal provisions in force. .

7. Purchase vouchers

We use the data communicated in the context of an order of blucheez vouchers for the verification and fulfillment of the order as well as for the shipment and redemption of the voucher. This also involves the recording and processing of data connected with the use of the voucher, in particular for the purpose of preventing fraud.

8. How does blucheez use my data for advertising?

We and our advertising partners use your data for personalized advertising that is shown to you in blucheez services and on the websites and apps of other providers. For this purpose, we and our advertising partners use common internet technologies on the market. In this way, we can advertise more accurately and, as far as possible, only present advertisements and offers that are relevant to you. This allows us to better respond to the needs of personalization and discovery of new products of our users as well as to interest them in the long term in our services through a personal shopping experience.

9. To whom is my data forwarded?

blucheez forwards data only if this is permitted by German or EU data protection law. We work in particularly close cooperation with some with logistics companies (eg couriers such as MailBoxes). In principle, these companies are only allowed to process your data under special conditions and on our behalf. Insofar as we employ these companies as commissioned processing companies, the service companies receive authorization to access your data only for the scope and period necessary for the provision of the respective service. If you purchase from a blucheez partner, we transmit certain of your purchase data to the blucheez partner (e.g. your name and delivery address), so that the blucheez partner can deliver the ordered goods to you.

10. What data protection rights do I have?

Subject to the respective legal prerequisites, you have the following legal data protection rights: right to information (Article 15 DSGVO), right to erasure (Article 17 DSGVO), right to correction (Article 16 DSGVO), right to restriction of dissemination (Article 18 DSGVO) ), right to data portability (Article 20 DSGVO), right of appeal to a public data protection body (Article 77 DSGVO), right to withdraw consent (Article 7 paragraph 3 DSGVO) as well as the right to object against certain data dissemination measures (Article 21 DSGVO). If you wish to assert your rights relating to data processing, you can contact the Data Processing Manager at any time at hello@blucheez.com.bd. Further information is available in the Contact section.

11. When is my data deleted?

We store your personal data as long as they are necessary for the purposes of this data processing declaration, in particular for the fulfillment of our legal and contractual obligations. If necessary, we will also store your personal data for other purposes, if and as long as the law allows us to further store it for certain purposes, including to defend against legal claims.

 

12. How does blucheez protect my data?

With us, your personal data is transmitted securely via encryption. This also applies to your order and customer login. We use the SSL (Secure Socket Layer) encryption system for this. We also protect our web pages and other systems by means of technical measures against the loss, destruction, access, tampering or disclosure of your data by unauthorized persons.

 

13. Changes to this data processing declaration

As we develop our websites and apps and implement new technologies to improve our services for you, changes to these data protection notices may become necessary. We therefore recommend that you read this data processing declaration from time to time.

 

14. Contacts

Under "hello@blucheez.com.bd" you can contact our team dedicated to data protection at any time for general questions or to exercise your rights.

 

15. Specific information about the service

The data processing carried out by us may differ from service to service. Here you can find out about the specific differences that exist.

16. Country specific information

Our data processing may differ from country to country. Here you can find out about the country-specific differences.

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